 | Magazine: BtoB Magazine (Free Subscription)
Crain Communications, Inc
BtoB Magazine is the only publication dedicated to all disciplines of business-to-business marketing. In print, through enewsletters and at BtoBonline.com, BtoB Magazine provides more than 100,000 senior marketers, with the information and analysis they need to develop a winning integrated marketing strategy. | | | | |
| Magazine: Chief Marketer (Free Subscription)
Penton Media, Inc.
Chief Marketer symbolizes the new imperative in marketing—to connect multiple disciplines in the service of selling, sustaining and growing your position in the market. Their mission is to seek out the best of marketing intelligence, and then absorb, summarize, and organize it for easy access and a quick read online and now in print for busy marketing executives who rely upon their objective stories and balanced, unbiased content to make informed business decisions. | | | | |
| Magazine: Direct Listline (Free Subscription)
Penton Media, Inc.
The primary source of information for brokers, managers, postal & email marketers to stay up to date on lists & data new to the market, targeted new selects and demographics, lists under new management and news impacting the business. | | | | |
| Magazine: Direct Newsline (Free Subscription)
Penton Media, Inc.
Direct Newsline provides critical direct marketing news before anyone else on issues that drive the market -- trends, mergers and acquisitions, launches, innovations, legal & postal issues and more. | | | | |
| Magazine: Multichannel Merchant (Free Subscription)
Penton Media, Inc.
Multichannel Merchant boasts the top columnists in their fields as well as seasoned staff writers with expert knowledge of their profession. They also have a solid understanding of the back-end of the business, from warehouse and contact center technology to shipping and handling and customer service, as well as the front-end.
Multichannel Merchant gives readers the WHOLE PICTURE.- Search engine optimization; social media; email marketing
- Lists/databases
- Website usability and navigation
- Print and web copywriting; catalog paper, printing and production marketing, merchandising and branding
- Operations and fulfillment; technology
- Shipping & returns logistics
| | | | |
| Magazine: Promo P&I (Free Subscription)
Penton Media, Inc.
Provides brand and product managers, as well as sales, marketing and HR execs with new ideas and keeps them up-to-date on premium and incentive programs. | | | | |
| Magazine: Promo Xtra (Free Subscription)
Penton Media, Inc.
It offers fast-paced, up-to-date accounts of the latest campaigns, product launches, brand extensions, legal developments and highlights from key industry events. | | | | |
| Magazine: Retail Online Integration (Free Subscription)
North American Publishing Company
Retail Online Integration is the practical, information packed publication devoted to helping online merchants, catalogers, retailers and brand marketers tackle industry challenges and discover the opportunities to grow their business in new and profitable ways with solid, how-to information on email marketing, prospecting, social media and much more! | | | | |
| Magazine: SRDS Business Publication Connections 2009 Construction & Manufacturing Marketer's Guide (Free Subscription)
SRDS
The Construction & Manufacturing Marketer's Guide provides data about business publications serving the industry, from air conditioning to materials to waste management. Discover new opportunities to reach your target audience through B-to-B magazines. Listed by market, this annual reference guide provides thousands of trade publications. Plus, the guide also includes Featured Publications in which you'll find frequency, total circulation, one-time page rates, publisher's positioning statement, additional marketing opportunities and contact information.
Please note: You will receive a digital edition of the 2009 Marketer's Guide. Please enter a correct email address to ensure its delivery.
SRDS has delivered trusted media data to advertising decision makers for more than 90 years. | | | | |
| Magazine: SRDS Newspaper Connections 2009 Advertising Guide (Free Subscription)
SRDS
Locate new advertising opportunities to reach your target audience through newspapers. Listed by geographical area, you'll discover a variety of newspapers from neighborhoods to nationals. This annual reference guide provides thousands of listings, including 150+ Featured Papers, where you'll find circulation figures, page rates, publisher's positioning statement, additional marketing opportunities and contact information.
Please note: You will receive a digital edition of the 2009 Advertising Guide. Please enter a correct email address to ensure its delivery.
SRDS has delivered trusted media data to advertising decision makers for more than 90 years. | | | | |
| Magazine: Target Marketing (Free Subscription)
North American Publishing Company
Target Marketing covers all direct response media, including direct mail, telemarketing, space advertising, the Web and direct response TV. Readers get insight into such subjects as using databases and lists effectively, acquiring new customers, upselling and cross-selling existing customers, fulfillment strategies and more. | | | | |
| Magazine: The Chief Marketer Report (Free Subscription)
Penton Media, Inc.
Each week, it provides strategic perspectives, expert opinions and thought leadership for high-level marketers that need to cut through the clutter--latest trends & developments, news and analysis on specific marketing disciplines, as well as the hottest topics being discussed in marketing blogs. | | | | |
|
|
